Digital Marketing and Ecommerce

DIGITAL MARKETING SUPERVISOR (VIVA BEAUTY)

Basic Purpose/Job Summary

To plan, execute, and supervise the company's digital marketing strategies and campaigns — covering content, social media, and paid advertising — in coordination with Sales Operations and E-Commerce, while leading a team of digital marketing specialists and managing the digital marketing budget.

Job Description

• Digital Marketing Strategy & Campaign Planning
• Content & Social Media Management
• Performance Marketing & Analytics
• Team Leadership & Development
• Cross-Functional Coordination & Brand Compliance
• Reporting & Budget Management

Qualifications

Education

• Bachelor's degree in Marketing, Communications, Business, or a related field.

Experience

• At least 3–5 years of experience in digital marketing.
• At least 1 year of experience in a supervisory or leadership capacity.
• Experience in retail, beauty, e-commerce, or consumer-focused industries is preferred.

Technical Skills

• Proficient in Meta Business Suite / Ads Manager.
• Proficient in Google Ads and Google Analytics.
• Proficient in TikTok Ads Manager.
• Familiarity with design and collaboration tools such as Canva and Adobe Creative Suite.
• Working knowledge of MS Excel and Google Sheets.
• Experience using digital marketing analytics and reporting tools is an advantage.

Core Competencies

• Strong strategic and analytical thinking.
• Creative and results-oriented approach to marketing.
• Strong leadership and people management skills.
• Effective budget management and resource allocation.
• Excellent communication and collaboration skills.
• Ability to manage multiple campaigns and priorities in a fast-paced environment.
• Strong understanding of digital marketing trends, customer behavior, and campaign performance.

Other Requirements

• Willing to work flexible hours to align with campaign launches and live selling

schedule

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