Digital Marketing Officer

Responsible for executing and managing online marketing strategies for Newport World Resorts. This includes overseeing digital advertising, content creation, social media management, SEO/SEM and data analytics aimed to increase brand awareness, drive traffic and enhance the property's online presence. Handles more and bigger campaigns relative to Casino, Discover (Always On), The Whisky Library and tactical executions. Digital Strategy Development

Align strategy with business objectives on awareness and total guest experience.monitor and analyze digital trends, competition and emerging technologies in relation to the digital roadmap. Collaborate with internal departments to identify opportunities on executions and technologies. Website and content management

Oversee content plan to ensure optimum use through seamless navigation and functions as aligned to the brand. Implements SEO/SEM strategies and assists efforts to improve website traffic and conversions. Digital Campaigns

Plans, executes and monitors digital marketing campaigns across various channels (Social, search engines, email and paid advertisements). Analyze the effectiveness of campaigns and adjust strategies as needed. Discover (Always on) campaign, Casino, The Whisky Library and Tactical executions. Data and Analytics

Tracks and measures digital performance, social engagements and marketing campaign success. Utilize customer data for personalized marketing strategies.QUALIFICATIONS

Bachelor’s degree in Marketing, Digital Marketing, Business or related field.2-3 years of experience in digital marketing preferably within the hospitality or resort industry. Possesses excellent verbal and written communication skills. Has good analytical skills. Self-motivated, reliable, and able to deliver results. Organized and has a great attention to details. Able to build working relationship and deal with different types of individuals. Adaptable and can handle stressful and high-pressure situations. Proficient in computer applications (Google Workspace). Fresh graduates are welcome to apply.