Marketing Manager | Hybrid

The Marketing and Communications Manager is responsible for developing and executing marketing strategies and communication plans to strengthen brand presence and engage target audiences. They manage campaigns across digital and traditional channels, ensuring alignment with business objectives and compliance with Australian market standards. This role requires strong leadership, strategic thinking, and excellent communication skills. Key responsibilities

• Develop and implement comprehensive marketing strategies aligned with company objectives and Australian market trends to enhance brand visibility and growth
• Plan, execute, and oversee integrated marketing campaigns across digital, print, and social media channels, ensuring timely delivery and measurable outcomes
• Maintain and strengthen the company's brand identity through consistent messaging and visual standards across all platforms
• Create and manage engaging content for websites, social media, newsletters, and marketing collateral tailored to the Australian audience
• Build and maintain relationships with media outlets, manage press releases, and coordinate PR activities to promote positive brand image
• Develop and implement internal communication strategies to keep employees informed and engaged with company initiatives
• Conduct research on industry trends, competitor activities, and customer insights to inform marketing and communication strategies
• Prepare and manage marketing budgets, ensuring cost-effective allocation of resources and adherence to financial guidelines
• Plan and execute corporate events, trade shows, and promotional activities to support business objectives and client engagement
• Monitor and report on the effectiveness of marketing and communication initiatives, providing insights and recommendations for improvement

About you

• Strong leadership and strategic thinking capabilities
• Excellent communication skills
• Knowledge of Australian advertising standards, privacy laws, and compliance requirements