Senior Manager, Growth Marketing
Metro ManilaPosted 11 days agoLinkedIn
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About the role
We are hiring a Senior Manager, Enterprise Growth Marketing to join View
Qwest. This is a regional role based out of Manila, Philippines, supporting our fast-growing B2B segment across Southeast Asia and HK.
This is not a lead-generation role. We are looking for someone who can build the market and capture it — shaping the conversations we want to own, creating demand around real enterprise challenges, and turning that demand into qualified pipeline.
This role is for an experienced B2B technology marketer who understands complex enterprise buying journeys, can turn technical propositions into compelling business narratives, and has demonstrated ability to leverage AI to improve the speed, quality, and effectiveness of research, content, campaign development, and execution.
You will lead our regional enterprise growth marketing agenda across View
Qwest, with responsibility for
- Building our always-on and thematic campaign calendar
- Developing enterprise content, messaging and thought leadership
- Creating demand across priority industries, personas and solutions
- Driving integrated multi-channel demand generation programmes (digital, social, email, events, etc) leveraging AI to move at speed and at scale
- Ensuring marketing activity effectively drives pipeline and conversion, with measurable ROI
- Managing the Group Enterprise Marketing A&P budget
- Leading and growing a lean team supported by marketing shared services
The role reports to our CMO, works closely with Sales, Product, and technology partners, and will be supported by country Marketing leads and our Digital Marketing team.
What we are looking for
- 10+ years of progressive B2B marketing experience, with at least 3–5 years dedicated to enterprise demand creation, demand generation, and growth marketing.
- Industry background in enterprise technology, telecommunications, cybersecurity, SaaS, cloud, or ICT.
- Proven people leadership, with experience managing, coaching, and developing direct reports to deliver against campaign and growth goals.
- Demonstrated commercial impact, with a measurable track record of partnering with Sales to build qualified enterprise pipeline, improve funnel conversion, and deliver pipeline ROI.
- Optional: 2+ years of regional experience, managing multi-market campaigns and aligning cross-functional teams across Southeast Asia or similar matrixed environments.
Key Skills & Competencies Required
- Full-Funnel Demand Generation & ABM: Deep understanding of complex enterprise buying journeys, long sales cycles, multi-touch attribution, and targeted Account-Based Marketing strategies.
- Strategic Narrative & Messaging: Proven ability to translate complex technical concepts (networking, cybersecurity, managed network and security services) into compelling, problem-led business narratives tailored to C-level decision-makers (CIOs, CISOs, Heads of IT).
- AI-Enabled Marketing Workflow: Demonstrated ability to actively integrate AI tools into daily workflows to accelerate market research, persona development, content development and production (articles, case studies, videos, email journeys, campaign landing pages) MarTech & Performance Analytics: High analytical fluency with B2B marketing tech stacks (e.g., CRM (Salesforce), marketing automation, Google Analytics/GA4, and reporting dashboards) to track MQLs, SQLs, pipeline contribution, and CAC/CPO.
- Budget & A&P Management: Disciplined budget governance, capable of allocating, tracking, and optimizing digital and event A&P spend based on performance data and strategic priorities.
- Stakeholder Management & Matrix Leadership: Strong executive presence, communication, and interpersonal skills to influence and collaborate effectively with C-suite leaders, Sales, Product, country teams, external agencies, and technology partners.
Why this role is a strong growth opportunity
You’ll have the scope to build, not just inherit, a regional growth marketing engine. The role spans strategy, content, campaigns, analytics, budget ownership, people leadership and direct partnership with senior commercial stakeholders.
You’ll also gain exposure across multiple markets, enterprise technology categories and senior buyer audiences — from CIOs and CISOs to Heads of IT and Network. For someone looking to grow into a broader regional marketing leadership role, this is the kind of remit that develops both commercial depth and executive range.
- 📍 Based in Manila, Philippines
- ✈️ Regional travel: approximately 5–10 days per quarter across 1-2 markets
If you want a regional role where you can build, test, scale and see the commercial impact of your work across multiple Asian markets, we would like to hear from you.
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