Marketing Officer | Beauty and personal care industry | Direct employment

Job Summary: The Marketing Supervisor is responsible for developing and implementing marketing initiatives that align with the brand’s goals across all sales channels. This role will oversee the day-to-day operations of the creative team, manage social media pages, collaborate with influencers and content creators, and ensure brand consistency across all platforms. The ideal candidate is a strategic thinker with hands-on experience in digital marketing, campaign execution, and team supervision. Key Responsibilities:1. Leadership & Creative Oversight

• Supervise the creative team including graphic designers, content writers, and multimedia artists.
• Review and approve marketing materials to ensure they adhere to brand guidelines and deliver desired messaging.
• Conduct regular team check-ins, performance evaluations, and feedback sessions to align output with company direction.2. Social Media Management
• Oversee all social media platforms (Facebook, Instagram, TikTok, etc.) ensuring timely posting, consistent voice, and audience engagement.
• Monitor page health and implement strategies to increase followers, reach, and engagement.
• Analyze performance metrics and provide regular reports and recommendations for improvement.3. Marketing Strategy & Campaign Execution
• Plan and execute brand and product marketing campaigns tailored to different sales channels (retail, e-commerce, resellers, etc.).
• Collaborate with internal teams to create promotional calendars, product launches, and in-store activations.
• Conduct market research and competitor analysis to identify opportunities for growth.4. Influencer & Creator Management
• Source, vet, and manage relationships with influencers, brand ambassadors, and content creators.
• Oversee campaign deliverables, timelines, and ensure contractual obligations are met.
• Track performance of influencer partnerships and optimize based on ROI and brand fit.5. Brand Management
• Ensure consistent brand identity across all customer touchpoints (digital, packaging, promotional materials, etc.).
• Develop and safeguard brand guidelines, tone, and visual direction.
• Provide brand training and guidance to internal teams and external partners as needed. Qualifications:
• Bachelor’s degree in Marketing, Communications, Advertising, or a related field.
• 3–5 years of experience in a marketing role, with at least 1 year in a supervisory capacity.
• Strong knowledge of social media platforms, influencer marketing, and digital trends.
• Proficiency in project management tools and content planning platforms (e.g., Trello, Meta Business Suite).
• Creative eye with attention to branding and visual detail.
• Excellent communication, leadership, and organizational skills. Key Performance Indicators (KPIs):
• Timely and quality output of marketing and creative materials
• Growth in social media engagement and followers
• Successful execution and ROI of marketing campaigns
• Performance and engagement of influencer/creator partnerships
• Adherence to brand standards across all marketing touchpoints
• Direct employment with the client
• Location: Relumins Unit 5, 7th Floor 1741 Hexagon Corporate Center Quezon City

Monday to Friday/Dayshift