Digital Marketing Associate

Red Maple is seeking a creative, detail-oriented, and results-driven Digital Marketing Associate to support the company's online marketing initiatives. The successful candidate will be responsible for creating engaging content, managing social media platforms, executing digital campaigns, monitoring performance metrics, and helping strengthen the company's online presence to drive brand awareness and business growth.

Key responsibilities

Manage and maintain the company's social media accounts, including Facebook, Instagram, TikTok, LinkedIn, and other relevant platforms. Create, schedule, and publish engaging digital content, including graphics, videos, captions, and promotional materials. Assist in planning and executing digital marketing campaigns to increase brand awareness, engagement, and lead generation. Monitor and respond to online inquiries, comments, and messages in a timely and professional manner. Track, analyze, and report key digital marketing metrics and campaign performance. Conduct market research and competitor analysis to identify trends and opportunities. Coordinate with internal teams and external partners for marketing activities and promotional campaigns. Support website content updates and ensure online information is accurate and up to date. Assist in email marketing initiatives and customer engagement campaigns. Stay updated on digital marketing trends, tools, and best practices.

About you

Bachelor's Degree in Marketing, Advertising, Communications, Business Administration, Multimedia Arts, or any related field. At least 1–2 years of experience in digital marketing, social media management, content creation, or a related role. Strong knowledge of social media platforms and digital marketing strategies. Experience using content creation and design tools such as Canva, Adobe Creative Suite, CapCut, or similar platforms. Basic understanding of SEO, social media analytics, and online advertising. Excellent written and verbal communication skills. Strong organizational and time management skills. Creative mindset with attention to detail. Ability to work independently and collaboratively in a fast-paced environment.