Digital Marketing Officer

Key responsibilities

Ensure consistency in copywriting aligned with brand voice. Generate, edit, and share content that resonates with marketing plans. Curate and oversee all published textual, visual, and video content. Develop engaging content topics to captivate target audience. Cultivate meaningful online connections to promote products. Oversee corporate website and maintain strong presence on social platforms including Facebook, Instagram, TikTok, Pinterest, and website. Monitor social media trends to leverage them in online marketing efforts. Maintain a social media editorial calendar for timely postings. Coordinate with various departments to address online inquiries effectively.

About you

Bachelor's degree in Marketing, Communications, Public Relations, or related fields.1-2 years in social media management, content creation, and marketing. Experience in conducting market research, implementing online marketing strategies, and managing social media accounts. Strong written and verbal communication skills to create engaging content for the web and social media platforms. Familiarity with SEO and SEM best practices and tools. Advanced knowledge of Google Analytics, AdWords, and social media advertising platforms. Experience with graphic design, photo and video editing tools a plus.