Digital Marketing Specialist – Lead Generation | Remote

About Us

Outsourced.ph is a leading ISO-certified Philippine offshore outsourcing company that provides dedicated remote staff to some of the world's leading international companies. Outsourced is recognized as one of the Best Places to Work and has achieved Great Place to Work Certification. We are committed to providing a positive and supportive work environment where all staff can thrive. As an Outsourced staff member, you will enjoy a fun and friendly working environment, competitive salaries, opportunities for growth and development, work-life balance, and the chance to share your passion with a team of over 1,000 talented professionals.

About the Role

We are looking for an experienced Digital Marketing Specialist to manage and optimize digital marketing campaigns focused on lead generation, conversion, and measurable business results. This is a remote position ideal for someone with hands-on experience in paid advertising, funnel and landing page creation, website management, SEO fundamentals, and campaign performance analysis. You will be responsible for managing campaigns across multiple digital channels while monitoring leads, conversions, campaign performance, and overall return on investment.

Key Responsibilities

Manage and execute digital marketing campaigns across Google Ads, Meta Ads, email, and other relevant channels. Build, manage, and optimize marketing funnels and landing pages to improve lead generation and conversion rates. Perform website updates and support basic SEO initiatives. Monitor and optimize incoming leads generated through campaigns and third-party vendors. Track campaign performance and analyze key metrics, including Cost per Lead (CPL), Cost per Acquisition (CPA), conversion rates, and ROI.Prepare regular campaign performance reports and provide actionable insights based on data. Identify opportunities to improve campaign targeting, lead quality, conversion performance, and marketing efficiency. Maintain accurate lead and campaign information using CRM and call-tracking platforms.

About You

Excellent written and verbal English communication skills. Proven professional experience in digital marketing and lead generation. Hands-on experience managing Google Ads and Meta Ads. Experience creating and optimizing marketing funnels and landing pages. Working knowledge of website management and SEO fundamentals. Experience using CRM systems and call-tracking tools. Strong understanding of digital marketing metrics, including CPL, CPA, conversions, and ROI.Strong analytical, reporting, and problem-solving skills. Ability to work independently and manage multiple digital marketing activities in a remote environment. Must have a reliable home-based workspace suitable for professional work. Work Setup &

Schedule

• Work Setup: Home-based / Remote
• Work Schedule: Tuesday to Saturday, 11:00 PM – 8:00 AM Manila Time (Flexible)

Must have a reliable internet connection with a minimum speed of 20 Mbps. Must be willing to undergo a background check as part of the recruitment process. Recruitment Process

As part of our recruitment process, we conduct a background check on all hired candidates. Please ensure that all required documents are prepared and submitted promptly. By clicking on the "I'm Interested" button, I hereby allow Outsourced Quality Assured Services, Inc. ("Outsourced") to store and collect my personal information for the purposes of employment application. As such, I agree and authorize Outsourced to collect, store, or continue to use my personal information for the above-stated purpose and to retain my personal information for a period of one (1) year, for these purposes only.