Social Media & Campaigns Lead

Lockn

Lock Philippines is the exclusive distributor of Lockn

Lock, Korea’s trusted kitchenware and homeware brand. We’re looking for a Social Media & Campaigns Lead to help make the brand more consistent, relevant, and alive online. This role is not just about filling a content calendar. You’ll help turn product launches, seasonal priorities, and sales campaigns into content themes, hooks, and briefs that our creative team can execute across Facebook, Instagram, TikTok, and e-commerce channels. What You'll OwnCampaign ideation — turn commercial priorities (Back to School, Ber Months, summer tumbler season) into actual content themes and hooks

• Content calendar — plan and maintain a consistent posting schedule across Facebook, Instagram, and TikTok
• Trend-spotting — monitor TikTok, Shopee Live, and Lazada content trends daily; brief the Content Lead on what to jump on while it's still relevant
• Content briefing — translate campaign ideas into clear briefs the Content Lead can shoot from
• Performance tracking — monitor what's working (engagement, reach, follower growth) and adjust the calendar accordingly
• Cross-channel coordination — make sure social content supports what's happening on Shopee/Lazada/TikTok Shop and in-store, instead of existing in its own silo

Who You Are1–3 years of experience in social media management, content marketing, or a related field (agency, brand, or in-house — we care about instinct, not pedigree)

• You're genuinely online — you notice trends before your group chat sends them to you
• You can write a content brief and a caption that doesn't sound like a press release
• You're comfortable juggling multiple channels and campaigns without losing the thread

Bonus: experience with Canva, CapCut, or scheduling tools (Meta Business Suite, etc.)Bonus: interest in kitchenware, home, or lifestyle content — but not required, we'll train you on the category