Influencer Marketing Senior Specialist

KOL Specialist Key Responsibilities:1. Influencer Collaboration – Identify and engage with key opinion leaders and influencers in our industry to promote ourbrand and products.2. Content & Brief Creation – Develop compelling content and campaign briefs that align with brand messaging andobjectives.3. Campaign Management – Plan, execute, and monitor KOL‑ driven marketing campaigns, ensuring alignment with overallbrand strategy and goals.4. Relationship Building – Foster strong, long‑ term partnerships with influencers to enhance brand credibility and trust.5. Performance Analysis – Analyze campaign and video performance metrics, providing insights to optimize future marketingstrategies.6. Cross‑ Functional Collaboration – Work closely with product, PR, and digital marketing teams to integrate influencerinitiatives into broader campaigns.7. Budget & Contract Management – Oversee influencer budgets, negotiate contracts, and ensure ROI on influencerpartnerships.8. Platform Strategy – Identify emerging social platforms and trends to expand influencer reach and maximize engagement.9. Compliance & Brand Safety – Ensure all influencer content adheres to brand guidelines, legal requirements, and ethicalstandards.10. Thought Leadership – Represent the brand in industry