Marketing and Social Media Virtual Assistant

We're delighted to be adding a proactive and creative Marketing and Social Media Virtual Assistant to help grow our custom jewelry brand across multiple platforms. This part-time role involves managing and repurposing content across Facebook, Instagram, TikTok, and YouTube, researching new market and partnership opportunities, and helping convert engagement into sales. The ideal candidate is a strategic thinker who can bring fresh ideas rather than simply replicating existing content.

Key Responsibilities

• Create and schedule engaging content (shorts, reels, posts) across Facebook, Instagram, TikTok, and YouTube
• Repurpose raw materials and photos into fresh, creative social media content
• Manage community engagement and respond to inquiries from potential customers
• Research niche markets, fashion events, and potential retail or artist partnerships
• Identify and compile lists of sales prospects and outreach opportunities
• Conduct cold calling to convert researched leads into sales conversations
• Assist with calendar management and scheduling
• Monitor social media trends and recommend strategies to increase followers and engagement
• Support lead generation and nurture efforts to drive sales growth

Mandatory Skills

• Proven experience in social media management and content creation
• Strong skills in content repurposing and creative visual storytelling
• Experience with lead generation, prospecting, and cold calling
• Comfortable using communication tools such as Microsoft Teams
• Reliable, detail-oriented, and able to work independently
• Strong communication skills, both written and verbal

Preferred Skills

• Experience in fashion, jewelry, or lifestyle brand marketing
• Familiarity with website platforms such as Wix or GoDaddy
• Experience using Google Voice or Dialpad for business calls
• Research skills for identifying partnership and event opportunities
• Ability to work independently and suggest creative strategies beyond assigned tasks

Why Join Us

This is a great opportunity to make a real creative impact on a growing brand with plenty of room to shape strategy and content direction. You'll enjoy flexible part-time hours and the chance to take real ownership of marketing and outreach efforts. If you're a self-starter who loves bringing new ideas to the table, this role offers exciting growth potential.