Multimedia Designer

Primary Goal

The Multimedia Designer creates and delivers high-quality visual, video, and motion content that aligns with brand guidelines and campaign needs. This role focuses solely on producing engaging, on-brand assets for digital platforms.

Key Responsibilities

• Visual Design & Branding: Create and maintain visual assets that reflect the brand identity (logos, color palettes, typography).; Design marketing materials such as flyers, brochures, business cards, and banners.; Ensure consistency across all visual content for digital and print platforms.; Update brand style guides and templates as needed
• Digital Content Creation: Design graphics for social media posts, ads, email campaigns, and websites.; Create motion graphics, GIFs, or animations for marketing campaigns.; Develop multimedia presentations for internal and client-facing purposes.; Edit photos and videos for marketing, social media, and website content
• Video Production & Editing: Plan, shoot, and edit videos for social media, website, and marketing campaigns.; Add motion graphics, captions, transitions, and visual effects.; Optimize video content for different platforms and formats (short-form vs long-form).; Collaborate with team members to storyboard and script video content
• Web & Interactive Media: Design website graphics, banners, and interactive elements.; Create landing pages, web ads, or microsites with engaging visuals.; Collaborate with web developers to ensure proper design implementation
• Marketing Support: Assist in creating visual content for email marketing, social campaigns, and paid ads.; Collaborate with marketing and sales teams to conceptualize campaigns.; Provide design expertise for promotional events, webinars, and product launches
• Project Management & Collaboration: Manage multiple design projects and meet deadlines.; Maintain organized asset libraries and file management systems.; Collaborate with team members, clients, and freelancers on creative projects.; Gather and incorporate feedback to improve final designs
• Trend Monitoring & Innovation: Stay up-to-date on design trends, tools, and software.; Experiment with new multimedia techniques to enhance brand content.; Recommend creative solutions to improve engagement and brand presence

Experience

• 2+ years experience as a Multimedia Designer
• Core Tools & Platforms (Required to have intermediate to advanced skills with atleast one tool from each tool type)
• Collaboration: Google Workspace, Microsoft 365
• Communication: Slack, Zoom, Google Meet, Loom
• Graphic Design/Content Creation: Canva, Adobe Express, Vista

Create, Stencil

• Manual Image & Graphic Editing Tools: Canva, Pixlr, Pixella, PicArt
• Video Editing: CapCut, Adobe Premiere Rush, Vlog Now (VN), iMovie, Vimeo, Repurpose.io,Opus Clip
• AI Productivity: Chat

GPT, Gemini

• Additional Tools (Nice to Have)
• AI Driven Image Generation & Editing: Nano Banana