WFH Senior Content & Social Media Copywriter

Position Overview

We are seeking a highly creative and experienced Senior Content & Social Media Copywriter to take ownership of organic content and copywriting across a diverse portfolio of brands spanning healthcare, dental, early learning, hospitality, and other consumer-facing industries. This role is ideal for someone who can go beyond simply writing individual posts. You will be responsible for understanding different brands and audiences, developing content strategies and ideas, building structured content calendars, and turning those ideas into compelling copy and campaigns. You will work closely with graphic designers and videographers, providing the creative direction, messaging, concepts, and written content needed to bring campaigns to life.

Schedule

Monday to Friday 8:00 AM–6:00 PM, flexible within the client's business hours; Australian Eastern Standard Time (AEST) — Queensland, Australia; 40 hours per week

Key

Responsibilities

Develop and manage monthly organic content calendars across multiple brands. Write engaging social media copy, including captions, promotional content, campaign messaging, and brand communications. Develop fresh and creative content ideas, concepts, and campaign themes tailored to each brand. Provide creative direction and detailed briefs to graphic designers and video production teams. Develop Reels and short-form video concepts and scripts, working collaboratively with the creative team through production. Write and edit website, landing page, and marketing copy that is clear, engaging, persuasive, and conversion-focused. Create content supporting promotions, events, services, seasonal campaigns, and other marketing initiatives. Adapt writing style and tone of voice across different brands, industries, and target audiences. Review, edit, and proofread content to ensure a consistently high standard of grammar, accuracy, clarity, and professionalism. Take ownership of the overall organic content process, from ideation and planning through to execution. Collaborate with marketing and creative team members to ensure content is aligned with broader business and campaign objectives. Identify opportunities to improve content quality, engagement, consistency, and brand storytelling.

What We're Looking For

Senior-level experience in copywriting, content creation, content marketing, or a related field. Exceptional written English, grammar, spelling, and editing skills. Strong creative thinking with the ability to consistently generate fresh and relevant content ideas. Demonstrated experience creating content for multiple brands or audiences. Strong understanding of organic social media content and content planning. Experience writing for different platforms, including social media, websites, landing pages, and video. Ability to develop compelling video concepts and scripts, particularly for short-form content such as Reels. Strong understanding of brand voice and the ability to adjust writing style based on the audience and industry. Excellent attention to detail and a strong eye for quality. Ability to work independently, take ownership, and proactively identify what content a brand needs. Strong collaboration skills when working with graphic designers, videographers, and marketing teams. Experience working across industries such as healthcare, dental, education/early learning, hospitality, or other service-based businesses is advantageous. What Success Looks Like

The successful candidate will become a key owner of the organic content process, ensuring each brand has a consistent flow of strategic, creative, and high-quality content. Rather than waiting for individual assignments, you will be expected to understand each brand's priorities, identify opportunities, develop ideas, and turn them into structured content plans and polished copy. Why Join Us? Work remotely with an established and growing portfolio of brands. Work across a diverse range of industries and audiences. Take genuine ownership of content strategy and creative direction. Collaborate with experienced designers, videographers, and marketing professionals. Have the opportunity to shape how multiple brands communicate with their audiences. Independent Contractor

Perks

Permanent Work from Home

Immediate Hiring

Health Insurance Coverage for eligible locations

Note

Please click the "Apply" button to complete your application, including the assessment questions, technical check, and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review. One application, multiple possibilities: When you apply, our team reviews your background against all current openings, not just this one! If a different role fits your skills, we'll get in touch! We also encourage you to keep exploring our job board and apply directly to any position that excites you.